Noah Heuton is a Product Designer specializing in UX/UI, CRO, and Ecommerce
Featured Case Studies
Reducing Friction in Checkout Flow
Led a checkout redesign that reduced friction and cognitive load, improved conversion rates through UX enhancements, and fixed backend issues contributing to checkout failures.
Elevating the Shopping Experience Through New Design Studio
I helped launch a new digital entry point that helped customers discover a premium experience and a new way to connect with in-store design expertise.
Allstate Protection Plans: Scoping a 350-Hour Integration
Led the ecommerce designs of Allstate Protection Plans, redesigning how protection options were introduced to match intent.
What I Bring to Your Team
Visual & Functional QA
I catch subtle visual and functional bugs that others often miss.
Systems Thinking
I consider the bigger picture to create cohesive and scalable experiences.
Cross-Functional Collaboration
I collaborate to understand and align designs with technical and business needs.
Conversion-Focused Thinking
I make designs that support user goals, reduce friction, and drive business impact.
Data-Informed Design
I use analytics and A/B testing to guide design decisions and measure real impact.
HTML & CSS
My HTML/CSS experience helps me collaborate more effectively with developers and work with technical constraints in mind.
Hear From People I've Worked With
"Noah is a high agency, A+ player. His approach is always well thought out and highly polished, without sacrificing speed. He's revamped how we operate through beneficial tools and methods. His contribution goes far beyond the title of his role. In addition to UI/UX design and strategy, he has greatly increased revenue through AB testing and execution, uses AI for rapid in-house web development, and manages deployment cadence and QA that follows."
Sam Nelson
Director of Ecommerce @ Homemakers
"I especially appreciate that whenever I need additional context or have a question about the project, I know I can always reach out to you. Your strong understanding of project priorities and the technical side of website development makes communication with the dev and QA teams very smooth and efficient."
Vadim Pilipchuk
QA Engineer @ Astound Digital
"Noah is an outstanding team player. I worked with Noah in an advertising/e-commerce environment. During that time, he displayed dedication and care for his job and the team members around him. His character and devotion are unmatched. His experience with web design makes him an excellent addition to any e-commerce or web design setting."
Chris Spring
Communication Specialist @ Homemakers
"Noah is a pleasure to work with and a great team player. His humor and kindness are something not often found in today's workplace. He has remedied issues, continually executes on website optimizations, and has created quality content for our website, all of which has improved SEO/GEO scores rapidly."
Bev Nelsen
SEO/GEO Strategist @ Homemakers
hello@noahheuton.com
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Los Angeles, CA 90028
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